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• Explosive $73 billion global ba et
estimated growth of 7% annually2
• Franchise Business Review Top 50 Franchises of
2008 award recipient
• Ranked in Forbes "America's Largest
Private Companies"
• Proven business model built on 56 years of vehicle
batteries success
• Industry-leading 98% customer satisfaction rating for company-owned stores
• The only all battery franchise based on a widely recognized national brand
• The fastest growing division of a respected 1.5 billion dollar enterprise
• Two revenue streams: Retail and Business -to -Business sales
• Average U.S. household usage of 21 battery-operated devices3
• Superior product quality, competitive pricing and strong global supply chain relationships
• Exceptional operations training with detailed, documented systems manuals
• Targeted strategic marketing programs and resources
If this winning formula of strong corporate culture, brand proven track record and untapped
market potential sounds like the business opportunity you're looking for, we're interested
in talking to you.
1. The average sales total of $991,000 represents operating results for our 14 company -operated centers open for our 12 -month
fiscal year 2008. Of the 14 centers, 5 centers or 36% achieved gross sales exceeding the average. See our Franchise Disclosure
Document for details. Your business' gross sales may differ and there is no assurance your business will attain the average sales
shown here.
2. The Freedonia Group, Inc.
3. 2004 Battery Operated Device Inventory Study, Ipsos-NPD.
In 1950, Interstate Batteries° began selling automotive batteries to retailers in Dallas -Fort Worth from the
back of a Studebaker pickup. A pioneer in the industry, the company based its business on high principles:
offer the best products, provide impeccable service and treat each and every customer with respect. The
Interstate Battery system proved to be a powerful new business model which allowed auto dealerships,
service stations, and repair garages to competitively sell batteries.
In 1978, Norm Miller took his place at the helm of Interstate Batteries. Driven by his high ideals, Interstate
Batteries continued to grow to become a $1 billion corporation, ranking among Forbes America's Largest
Private Companies, with over 300 wholesale distribution centers that service more than 200,000 dealers
` in the U.S., Canada, and international locations.
In 1999, Interstate Batteries expanded its vision in support of America's growing appetite for mobile
electronic devices like cell phones, MP3 players and laptop computers. Interstate All Battery Centers
were established with the same values and superior service commitment to supply consumer demand for
portable power for emerging technologies as well as traditional use batteries.
The Interstate All Battery Center concept has grown into an armada of neighborhood power centers
providing over 16,000 battery solutions ranging from power for vehicles and cell phones to watches and
cordless power tools, with every battery in between. No matter what customers are looking for the
promise is always the same — We Have It, or We Find It, or We Build If" Interstate All Battery Center truly
has Every Battery for Every Need.
JUMP START YOUR FUTURE -
BECOME AN INTERSTATE ALL BATTERY CENTER FRANCHISEE TODAY!
9
This advertisement does not constitute a franchise offering which may be made by Interstate° All ,
134ttery Center only after your receipt of the Franchise Disclosure Document (FDD), which is filed with
cb-rtain states. A copy of the FDD may be obtained by contacting Kevin Hogan at Interstate All Battery
Ctanter Franchising, 17400 Northwest Freeway, Houston, TX, 77040. (800) 730-7868. RESIDENT OF
NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed
first with the Department of Law of the State of New York. Such filing does not constitute approval by
the New York Department of Law. MN Franchise Registration Number: F 5119. RESIDENTS OF CALIFOR-
NIA: THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE
STATE OF CALIFORNIA. SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION
OR ENDORSEMENT BY THE COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER
THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLETE AND NOT MISLEADING.
02008 Interstate Battery System of America, Inc. Printed in USA GG 9/08
Over $991,000 average sales per un
• Explosive $73 billion global battery market with
estimated growth of 7% annually2
• Franchise Business Review Top 50 Franchises of
2008 award recipient
• Ranked in Forbes "America's Largest
Private Companies"
• Proven business model built on 56 years of vehicle
batteries success
4L
• Industry-leading 98% customer satisfaction rating for company-owned stores
• The only all battery franchise based on a widely recognized national brand
• The fastest growing division of a respected 1.5 billion dollar enterprise
• Two revenue streams: Retail and Business -to -Business sales
• Average U.S. household usage of 21 battery-operated devices
• Superior product quality, competitive pricing and strong global supply chain relationships
• Exceptional operations training with detailed, documented systems manuals
• Targeted strategic marketing programs and resources
If this winning formula of strong corporate culture, brand proven track record and untapped
market potential sounds like the business opportunity you're looking for, we're interested
in talking to you.
1. The average sales total of $991,000 represents operating results for our 14 company -operated centers open for our 12 -month
fiscal year 2008. Of the 14 centers, 5 centers or 36% achieved gross sales exceeding the average. See our Franchise Disclosure
Document for details. Your business' gross sales may differ and there is no assurance your business will attain the average sales
shown here.
2. The Freedonia Group, Inc.
3. 2004 Battery Operated Device Inventory Study, Ipsos-NPD.
FAFranchiseBusines
FRANCH ISE
Forbes'
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INTERNATIONAL FRANCHISE ASSOCIATION 2008 Franchisee Satisfaction Awards
In 1950, Interstate Batteries° began selling automotive batteries to retailers in Dallas -Fort Worth from the
back of a Studebaker pickup. A pioneer in the industry, the company based its business on high principles:
offer the best products, provide impeccable service and treat each and every customer with respect. The
Interstate Battery system proved to be a powerful new business model which allowed auto dealerships,
service stations, and repair garages to competitively sell batteries.
In 1978, Norm Miller took his place at the helm of Interstate Batteries. Driven by his high ideals, Interstate
Batteries continued to grow to become a $1 billion corporation, ranking among Forbes America's Largest
Private Companies, with over 300 wholesale distribution centers that service more than 200,000 dealers
1 in the U.S., Canada, and international locations.
In 1999, Interstate Batteries expanded its vision in support of America's growing appetite for mobile
electronic devices like cell phones, MP3 players and laptop computers. Interstate All Battery Centers
were established with the same values and superior service commitment to supply consumer demand for
portable power for emerging technologies as well as traditional use batteries.
The Interstate All Battery Center concept has grown into an armada of neighborhood power centers
providing over 16,000 battery solutions ranging from power for vehicles and cell phones to watches and
cordless power tools, with every battery in between. No matter what customers are looking for the
promise is always the same — We Have It, or We Find It, or We Build It m Interstate All Battery Center truly
has Every Battery for Every Need.
JUMP START YOUR FUTURE -
BECOME AN INTERSTATE ALL BATTERY CENTER FRANCHISEE TODAY!
----- - -
MERSTATE
ALL BA4?TERYCENTER
"We have three generations of my family involved with Interstate
Batteries, that's how strongly we feel about the company. The all
battery market is growing at such an incredible rate! There are so
many new devices out there. Everything takes a battery. "
Jeff Anderson — Kalamazoo, Ml
"I think that it's the integrity and principles behind the Interstate
All Battery concept that is going to ensure its future and continuing
success. "
Steve Gibson — Quad Cities, IL
"The Interstate Battery brand is the strongest in the industry. It not
only targets retail customers but commercial customers, so you are
covering every avenue and every aspect of making money. I think
it's a good investment because it's a battery world. "
Cheryl Reiter — Bloomington, IN
"In every building and every business you look at, you see potential
for batteries here and potential for batteries there. The opportunities
are endless!"
Debra and Kevin Erwin — Jackson, MS
"The top reason we chose this franchise is because of the Interstate
Batteries brand name. Plus, the compelling promise of having every
battery for every need was very attractive to us. With today's rapidly
evolving technology powered by batteries, it made sense!"
Matt and Nancy Breen — Ames, IA
"The future is wide open for battery technology and Interstate All
Battery Center is uniquely positioned to grow in this market. The
Interstate brand means instant credibility. It also means a quality
product people can depend on and that makes it easier to sell. "
Dave Walworth — Glendale, AZ
FranchiseBusinessREVIEW
2008 Franchisee Satisfaction Awards
.r NBC
Since 1952, Interstate Batteries has been a trusted battery brand for customers and distributors.
Today, the Interstate° brand still stands for outrageous dependability and is one of the most recognized
American brands visible through national advertising, one of the longest -running NASCAR° associations,
point-of-purchase displays and product labeling.
Paul Harvey served as one of the first national spokesmen helping to establish the IBSA brand through broad -reaching news radio broadcasts
With over 16,000 battery and power solutions, the industry-leading cross-reference system and in-store custom rebuild services, we
Have It. Find It. Build It®
Filling shelves with products carrying the widely -respected Interstate Batteries brand ensures customers receive the best quality products.
As the founding sponsor of Joe Gibbs Racing® in 1992, IBSA recognized the value of leveraging a NASCAR relationship, helping us maintain widespread
brand awareness and loyalty.
National ad campaigns on networks NBC, ABC, CBS, FOX, and ESPN help keep our brand in front of customers.
Strategically -targeted local marketing programs create and maintain top -of -mind awareness for each Interstate All Battery Center.
Sophisticated fixtures and contemporary signage create an upscale, yet relaxed retail shopping environment.
Toyota trademarks used with permission. Kyle Busch®, #18®, licensed under authority of Joe Gibbs Racing, Huntersville, NC.
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The Interstate° All Battery Center business model
provides not just one, but two distinct revenue streams!
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Nationally recognized and respected brand that attracts
customers to your door
Every Battery for Every Need° with more than 16,000
portable power solutions
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Comprehensive training provides the tools need
to immediately take advantage of commercial
business in every market sector
Centralized distribution and automatic inventory
systems ensure products when needed
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